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Content Creator and Influencer Agreement

A completed creator campaign agreement covering deliverables, calendar, usage licence, disclosure, exclusivity, approval and payment.

Jurisdiction: England and Wales - completed fictional worked example

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An editable Microsoft Word version is available from the interactive page.

Important: This sample provides general legal information only and is not legal advice. Check the law, prescribed forms and signing requirements that apply to your exact jurisdiction and circumstances before use.

# CONTENT CREATOR AND INFLUENCER AGREEMENT

Date: 12 March 2030

Parties: Bramble & Coast Skincare Limited and Olivia Hart

## 1. Parties and purpose

Bramble & Coast Skincare Limited (Company No. 14082216), 72 New Street, Brighton BN1 4GQ (Brand), commissions Olivia Hart of 6 Meadow View, Brighton BN2 8LE (Creator) for its fictional Sea Glass SPF campaign.

## 2. Scope, price and subject

Olivia will deliver three Instagram Reels, six Stories and one product photograph between 20 March and 10 April 2030, following the approved brief and genuinely using the product. The fee is £2,400 plus VAT, payable £1,200 on signing and £1,200 within 14 days after the final approved post.

## 3. Operating duties

Bramble may review each draft once for legal, factual and brand-safety corrections within three Business Days. It may not require Olivia to make a misleading claim or surrender editorial authenticity. Two reasonable revision rounds are included; a changed brief is a paid variation.

## 4. Rights, records and compliance

Olivia retains copyright and grants Bramble a six-month, UK, non-exclusive licence to repost the content on its owned social channels and website with credit. Paid advertising, whitelisting, edits, worldwide use and use after six months require a separate fee and written licence. Olivia clears music, locations and third-party images.

## 5. Term, ending and remedies

Every sponsored post must use the platform paid-partnership label and a clear #ad or equivalent disclosure visible without expanding the post, following ASA/CAP Code guidance. Olivia must not claim medical results or omit material conditions; Bramble supplies substantiated product information and handles product safety.

## 6. Liability and reservations

Olivia will not promote a competing SPF skincare brand for 30 days after the final post, excluding unrelated beauty products. Either party may terminate for material breach after five Business Days to remedy; Bramble pays accepted work and Olivia removes a post only where legally required or agreed.

## 7. Governing law and signatures

England and Wales law governs and its courts have exclusive jurisdiction. Olivia and Bramble marketing manager Samir Khan sign on 12 March 2030. Liability for fraud, death or personal injury caused by negligence, and mandatory advertising or consumer law is not limited.

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